Ever since our establishment in 2000, Walong has satisfied American demands for gourmet Asian food. We carry thousands of items from top brands across Asia, selecting only the best brands to build a relationship with. These are flavors that every household in their home country knows and loves. We build a bridge so that American consumers can fall in love with them as well.
We make the world as small and intimate as a dining room table, so that consumers in every neighborhood can enjoy the most exclusive delicacies of Asia.
Our distribution network ranges from coast to shining coast, with eight distribution centers in California, Illinois, Texas, Georgia, Maryland and New York. We distribute over 6,000 different products in the U.S, bringing in thousands of containers every year, and we operate our own dry, refrigerated and frozen warehouses. Our state-of-the-art warehouses and fleet of delivery vehicles ensure satisfaction without delay. We are powerful enough to handle a vast volume of orders, while remaining agile enough to meet the unique needs of each customer.
At Walong, we believe in not only shipping a brand’s products, but speaking for them. We become their mouthpiece in the U.S, introducing their products to an unfamiliar audience. A brand may be a pillar of society in their home country, but that means little if they have no recognition in America. We work with the brand to not replicate, but transform their success on unfamiliar ground, leveraging our insider knowledge of Asian dynamics along with our deep understanding of the U.S. market to act as a go-between.
We believe in building a deep relationship with the brands we work with, because we want to bring out the best of the best brands. In order to grow their success overseas, we provide comprehensive marketing solutions to familiarize the American consumer with these tried-and-true flavors.
We lay out a broad strategy along with detailed steps of action, so that we can guide your brand through the process of its introduction to the U.S. market. Whether you need physical marketing, digital marketing, or both, we can lay out the event calendars and analyze the click rates for you.
We have an in-house video and photography studio, as well as a dedicated copywriting team fluent in both English and Chinese. We can produce the content you need for both physical and digital advertising, whether that's a video for Instagram or a banner for an in-store event.
We partner with influencers to bring your products to any target audience, whether that’s the younger generation or families with children. Images and video capture your product’s sensory appeal, while written descriptions introduce their unique characteristics. We’ll make sure your product leads the latest online trends.
We bring your product to category-specific trade shows so that retailers and wholesalers can see its physical appeal for themselves. This expands your distribution channels and broadens your reach. We also hold in-store events to drive awareness at a local level, creating leads with free trials.